An immersion into the soul of Beaujolais

Located in the heart of BeaujeuIn the historic capital of Beaujolais, the Maison du Terroir Beaujolais invites you to a a true sensory and cultural immersion in the local terroir. This iconic location, situated in a half-timbered house from the 14th and 16th centuries, deploys a modern and playful museography, designed for all audiences.

  • RT Julie lfr
  • RT Julie lfr

An interactive museum tour

Designed around the five sensesThe visit is structured around five themed rooms: projection of landscapes, festive sounds of Beaujolais traditions, discovery of local geology, cycles of the seasons… An immersive experience that allows you to better understand the richness of the territory and its winemaking history.

  • RT Julie lfr
  • RT Julie lfr
  • RT Julie lfr

Exhibitions and workshops for young and old

Throughout the year, the House welcomes temporary exhibitions original, like the current one "The 10,000 Things" organized by the Marius Audin Museum. In addition, workshops creative are also regularly offered to young audiences to enrich the visit.

An authentic and gourmet shop

The shop showcases the local products from Beaujolais Wines from all 12 appellations, honeys, jams, chocolates, oils, local crafts, books and souvenirs. Ideal for finding a personalized gift basket or a typical regional gift!

  • RT Julie lfr
  • RT Julie lfr
  • RT Julie lfr

Rent a bike to explore the surrounding area

Explore the Beaujolais Green Way and cycling routes thanks to bicycle rentals. The Maison provides hybrid bikes (VTC) and electric bikes (VAE) for adults, as well as Children's mountain bikes, children's trailers et baby carriersHelmets, locks and circuits are also provided to ensure a safe exploration of the Beaujolais landscapes.

  • RT Julie lfr
  • RT Julie lfr


Why visit the Maison du terroir beaujolais?

  • For a unique sensory experience around the Beaujolais region
  • For his local products shop and its 100% regional gift ideas
  • For rent a bike and browse the territory freely

 Practical information

(I.e. Address 24 Place de l'Hôtel de Ville, 69430 Beaujeu
🕒 Schedule Open 7 days a week from February to December: 10am–12:30pm / 2pm–6pm. Sundays and public holidays: 10am–12:30pm / 3pm–6pm, until 7pm in July and August.
🚗 Accessibility Parking nearby
📞 Contact : 04 74 69 20 56 / contact@lamaisonduterroirbeaujolais.com
🌐 Website : lamaisonduterroirbeaujolais.com
📱 Social media :
  🔵 Facebook: Beaujolais Regional Products House
  📸 Instagram: @lamaisonduterroirbeaujolais